WordPress DIY: Weddings and Special Events
Salepage : WordPress DIY: Weddings and Special Events
Arichive : WordPress DIY: Weddings and Special Events
Want to build a website for your wedding or other special event? Make a site for your occasion with these DIY (do-it-yourself) tips for WordPress. Morten Rand-Henriksen guides you through the entire process: planning the site layout and content, choosing and customizing a theme for exactly the right look, and using plugins to add special features like a hidden invite-only section, guestbook, and image gallery. Plus, get tips for testing and securing your content before launch.
Ready for the next stage? Find more courses in this series by searching for WordPress DIY. Topics include:
- Making a content inventory
- Finding, installing, and activating the right theme for your site
- Setting up menus and other configuration options
- Using plugins to add features like a gallery or guestbook
- Launching your WordPress site
What Is SEO traffic?
There are two types of website traffic:
- Organic traffic: This is traffic that you don’t pay for directly. It includes people who click through to your website from your social media pages, your email newsletter, Google’s search results, and so on.
- Paid traffic: This is traffic that you pay for directly. It includes people who click pay-per-click (PPC) ads, as well as those who hear about you through influencer marketing, newsletter or podcast sponsorships, and other forms of paid advertising.
SEO stands for search engine optimization, and is a process of optimizing your website with the goal of ranking higher on search engine results pages (SERPs) and ultimately increasing traffic.
In theory, the term SEO refers to all search engines, but in practice, it’s Google that matters most as they have an 87.35% share of the search market, with Bing being a very distant second at 5.53%, and Yahoo taking third place with 2.83% of the market.
SEO traffic is organic traffic that comes from search engines, in other words, people who typed a keyword or query into Google, looked through the search results, and then clicked through to your website.
Note that this doesn’t include paid search engine traffic, meaning those who entered a query into a search engine, and then clicked on your PPC ad that was displayed above the search results.
WordPress DIY: Weddings and Special Events
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